Préproduction

Chez J2S

How to streamline content production to efficiently produce media using KatanaPIM and J2S?

KatanaPIM

The partnership between J2S and KatanaPIM helps you make the most of your product content by automating the creation and content syndication across print and digital channels.

For every business, keeping up with all the product data is a challenge. We’re talking about content creation and syndication for channel-specific product listings (data, descriptions, expiration dates, ingredients, etc.), product labels, online and print catalogs, and product sheets for partners.

By integrating tools such as KatanaPIM and Simple Workspace ,, you can automate and streamline the creation and distribution of product content, and let the software do the hard work for you.

Simple Workspace is the production tool for marketing departments that need to produce diverse and ever-changing content, the output of which can be published or used by sales teams and partners.

In order to take full advantage of the power of publishing, it is essential to have a structured database of product information. This is where KatanaPIM comes in, working as a single source of truth for product information and helping you collect, enrich, validate and distribute the right data to the right channels.

The benefits of combining Simple Workspace and KatanaPIM

Centralization

A common problem is a need for qualitative data for a publishing project, usually triggered by the marketing department. Data centralization is a quick way to get a project off to a good start. Indeed, gathering and centralizing product information in the KatanaPIM platform is a quick solution to set up and allows complete quality control for each reference. The contribution of our two solutions is the possibility to keep this data centralized. Our common value lies in the fact that all product information is gathered on our platform. For this reason, it becomes easy to offer two solutions that allow you to enrich and control the data centrally so that it can be formatted without losing information. This centralization enables our customers to reduce the risk of errors and loss of information across different systems throughout the publishing process.

As a result, once the information has been provided or is present in KatanaPIM, the publication generation/correction process can begin to create any type of publication.

Greater productivity through collaborative work

KatanaPIM and Simple Workspace are collaboration tools that make it easy for your team members to work together. With features such as authorization rules and task assignments, you can optimize and streamline your internal workflow and increase the productivity and efficiency of your team! The two collaborative functions work together, allowing you to define entitlement rules ranging from data enrichment to document publication.

Optimized product content

Rich product content is the key to sales success! One of the goals of KatanaPIM is “to help teams find and work quickly on outdated, incomplete, or missing product data. With our tool, users can easily populate products with channel-required attributes, SEO-friendly content, translated descriptions, and multimedia assets.” By retrieving complete and updated information from KatanaPIM, Simple Workspace is the software that will then allow you to format your data before publishing it as needed (catalogs, product sheets, labels, POS…).

Using Simple Workspace in combination with KatanaPIM, users can generate pages and see the results almost immediately. Through our API connector, the user can make changes in the PIM that will appear in Simple Workspace in real-time. This allows you to see the layout of the data first and foremost, and to make last-minute changes without having to rework the design (e.g. changes in promotional prices).

Improved customer experience

Having a rich and comprehensive list of your products can help customers find the right products for their needs. With KatanaPIM and Simple Workspace, product information is reliable across all your communication channels and can be edited without risk of error in your publications.

By sharing optimized and consistent information across your digital and physical channels, you will increase customer loyalty, improve the customer experience, and create a strong brand identity online and offline.

Conclusion

Product information management and distribution is an area where some companies struggle, but with this partnership and integration, you can automate this process to save time and hassle. By properly managing your product information and streamlining complicated processes, you’ll ensure that your team works smoothly and your business grows successfully.

Through the collaboration between J2S and Katana PIM, companies will have complete control over their product data. They will be able to retrieve it to create catalogs, product sheets, etc., with greater ease, providing consistent information across all channels.

Overview-Katana PIM

Greater productivity through collaborative work

KatanaPIM and Simple Workspace are collaboration tools that make it easy for your team members to work together. With features such as authorization rules and task assignments, you can optimize and streamline your internal workflow and increase the productivity and efficiency of your team! The two collaborative functions work together, allowing you to define entitlement rules ranging from data enrichment to document publication.

Optimized product content

Rich product content is the key to sales success! One of the goals of KatanaPIM is “to help teams find and work quickly on outdated, incomplete, or missing product data. With our tool, users can easily populate products with channel-required attributes, SEO-friendly content, translated descriptions, and multimedia assets.” By retrieving complete and updated information from KatanaPIM, Simple Workspace is the software that will then allow you to format your data before publishing it as needed (catalogs, product sheets, labels, POS…).

Using Simple Workspace in combination with KatanaPIM, users can generate pages and see the results almost immediately. Through our API connector, the user can make changes in the PIM that will appear in Simple Workspace in real-time. This allows you to see the layout of the data first and foremost, and to make last-minute changes without having to rework the design (e.g. changes in promotional prices).

Improved customer experience

Having a rich and comprehensive list of your products can help customers find the right products for their needs. With KatanaPIM and Simple Workspace, product information is reliable across all your communication channels and can be edited without risk of error in your publications.

By sharing optimized and consistent information across your digital and physical channels, you will increase customer loyalty, improve the customer experience, and create a strong brand identity online and offline.

Conclusion

Product information management and distribution is an area where some companies struggle, but with this partnership and integration, you can automate this process to save time and hassle. By properly managing your product information and streamlining complicated processes, you’ll ensure that your team works smoothly and your business grows successfully.

Through the collaboration between J2S and Katana PIM, companies will have complete control over their product data. They will be able to retrieve it to create catalogs, product sheets, etc., with greater ease, providing consistent information across all channels.

About KatanaPIM

J2S’ partner, KatanaPIM, is a Dutch software company that has been active in the enterprise sector for almost 20 years. Their goal is to provide their customers with structured product information to ensure the success of their online business. Selling on different channels, marketplaces and in different languages allows their customers to stand out from their competitors. With our partner’s solution, companies can automate their workflow and optimize their organization while avoiding manual errors and wasted time.

With KatanaPIM, your team can seamlessly collaborate to create great product experiences, saving time, and resources, and giving you complete control over your data.

Interested in learning more about our partner and our joint offering?
Please feel free to contact us.

Benjamin Chauvel

B. Chauvel

Sales manager

(Article from Chez J2S 1/30/2023)