Préproduction

Your business industries

Retail & e-commerce

Use your product data and images to create editable yet controlled documents for internal or customer use.

A solution suitable for all types of publishing needs

Simple WorkSpace automates the production of catalogues, ILVs and other communication media, ensuring all along that corporate branding is respected at every level of your company.
Points of sale
Easily edit and print in-store displays such as posters, product sheets, labels…
Central purchasing
Generate and send PDF product sheets to support your proposals, with Excel files based on your customers’ templates.
E-commerce
Use data from your online shop to create print or online catalogues in collaborative or automatic mode.
Franchises
Automate the creation of your communications media to meet local requirements, while ensuring that your brand identity is respected.

Challenges in producing documents

In stores, managers create printed material often as a matter of urgency, to communicate locally about offers: national promotions, clear stock, respond to a competitor’s action, etc.

For its part, the head of marketing and communications at the head office must ensure that the members of the network respect the brand image.

With the advent of omnichannel, resources are shared accross all communication channels. Anyone may need to easily create catalogues, product sheets, posters, online or offline from available resources.

  • Avoid wasting time
  • Cope with staff shortages, reduce training
  • Ensure up-to-date and accurate data, prices and images
  • Standardized formats
  • Enforce compliance with corporate identity
  • Give local outlets more autonomy
  • Ensure a consistent multi-channel presence

Our solution Simple WorkSpace for retail and e-commerce

Quick and easy to use
Your teams are immediately operational: accessible to everyone with a web browser and in complete security, marketing, product managers carry out their respective tasks in the most efficient way possible
Centralize data and assets
Retrieve content and assets already validated from your e-commerce platform (Magento, Prestashop, etc.) and use them consistently across on all communication media.
For various uses at your points of sale…

In his store, the manager has access to the communication media in the formats prepared by the head office: posters, data sheets, labels, etc., ready to be printed either locally or by a service provider.

If authorized, the store manager can edit and localize the content (a price, a tagline, an image, etc.) with or without the head office’s approval, in compliance with the brand’s identity.

Automate your communication media production

Automate the production of one-to-one promotions and personalized catalogues to reduce the workload on your communications department.

Keep the ability to unleash creativity by facilitating collaboration with your studio.

Data quality across the whole organization

No more multiple inputs from your PIM with partial copy and paste in Excel for the needs of a campaign: help your product managers focus once and for all on the quality and completeness of the data.

Simple Workspace automatically connects to your information system (PIM, ERP, PLM) to ensure that everyone benefits from the work of the head office product managers who have already edited and validated the data. Even brand logos and other pictograms are automatically associated with the product information to save even more time.

Create a truly multi-channel offering
For the same cost as an Adwords campaign, the Print medium creates a more emotional connection with customers, with products presented in an original and differentiating way that you can enhance with augmented reality.

Automate the production of your documents

Simple Workspace is a collaborative portal used to integrate your data and create workflows required to automatically produce your documents (catalogues, brochures, product & technical sheets, in-store display, stickers…).

Unleash your retail & e-commerce communication!